wired 96.3 gone
+4
ScottRadom
Roland
Lore Weaver
dusktiger
8 posters
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wired 96.3 gone
so bear and i were talking yesterday about how wired is now off-air. they switched back to Santa FM like they were the first week they went live, cause they fired all the staff and are changing from a contemporary hits station into a "classic hits Cruz 96.3" station some time in January. joy. another clone of Magic and C95, just what we need; cause yea, the city so doesn't want to hear new music that's actually newer than some of the socks in our dressers.
tried to look for the reason why for the shutdown, and all that came up on about 20 news sites was they're being tight lipped and the assumption is the ratings at the end of the fall quarter were too low.
tried to look for the reason why for the shutdown, and all that came up on about 20 news sites was they're being tight lipped and the assumption is the ratings at the end of the fall quarter were too low.
Re: wired 96.3 gone
Most radio is ass because most music is ass.
Nikki Minaj puts a lot of people out of work.
Nikki Minaj puts a lot of people out of work.
Lore Weaver- Lord of Titan
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Re: wired 96.3 gone
Katy Perrys not bad.
That said, 50% of the time all I get to listen to is the Wiggles on repeat.
Toot toot chugga chugga
That said, 50% of the time all I get to listen to is the Wiggles on repeat.
Toot toot chugga chugga
Roland- Lord of Titan
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Re: wired 96.3 gone
96.3 sucked. It died because it made no money because people realized it sucked and wouldn't advertise on that station. They went broke, 'cause they sucked.
ScottRadom- Lord of Titan
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Re: wired 96.3 gone
If you go broke because you sucked the government bails you out, right? That's how capitalism works!
Timbo- Lord of Titan
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Re: wired 96.3 gone
Timbo wrote:If you go broke because you sucked the government bails you out, right? That's how capitalism works!
Let's hope so Tim. Let's hope so.
ScottRadom- Lord of Titan
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Re: wired 96.3 gone
gay community will be in an uproar that the city's anti-gay now cause of this; wired was the only pro-gay station that would support the gay community.
thinking about it gives me a headache.
thinking about it gives me a headache.
Re: wired 96.3 gone
The city is anti gay? Im so confused by whats happening in this non 40k related thread
Local radio is pretty awful across the board..
Local radio is pretty awful across the board..
System Commander- System Commander
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Re: wired 96.3 gone
So Robyn you're saying ALL Saskatoon radio is gay?
ScottRadom- Lord of Titan
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Re: wired 96.3 gone
Pandora and a vpn bouncing off Seattle solves the radio problem.
Rhaevyn- Lord of Titan
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Re: wired 96.3 gone
As far as Saskatoon being anti-gay, hmmmm
Hahahahhahjahjajhha lol rotflmao
Southern US. Do not compare. Saskatoon is infinitely more open minded.
Hahahahhahjahjajhha lol rotflmao
Southern US. Do not compare. Saskatoon is infinitely more open minded.
Roland- Lord of Titan
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Re: wired 96.3 gone
dusktiger wrote:gay community will be in an uproar that the city's anti-gay now cause of this; wired was the only pro-gay station that would support the gay community.
thinking about it gives me a headache.
Hah...
Really? Being that there's an openly gay council member that continually gets re-elected with high-margins of victory, I'm inclined to disagree. Pride parade goes off without a hitch too, oh ya, and same-sex marriage is legal here. Not to say that there aren't issues, but you'll never get rid of all the bigots.
Lore Weaver- Lord of Titan
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Re: wired 96.3 gone
talking to others about it, some are also guessing it was the 'language' on the station, but i've listened to regina stations (wired was owned and run by the same company that runs all the regina stations, btw) and they will openly cuss and make sex jokes without getting in trouble. wired was a much tamer station compared to their other ones.
in the end, the axing of the station doesnt affect me since i have XM; just means i'll never bother switching to a radio station now since my xm has alot more new music and less stupid DJ morning talk
in the end, the axing of the station doesnt affect me since i have XM; just means i'll never bother switching to a radio station now since my xm has alot more new music and less stupid DJ morning talk
Re: wired 96.3 gone
There is no guessing! You can call off the detectives! They were not succesful at generating revenue, so they pulled the plug. There really is not another layer to peel from this onion.
ScottRadom- Lord of Titan
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Re: wired 96.3 gone
What about this pro/anti-gay conspiracy? Now I'm intrigued.
Last edited by Timbo on Sun Nov 18, 2012 12:45 pm; edited 1 time in total
Timbo- Lord of Titan
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Re: wired 96.3 gone
Intriguing Thread... I wish I knew more! There should be links for the 20 news sights that were investigated over this......
gluvzer- Lord of Titan/Hero of ToonCon/Ayatollah of Rock n' Rolla
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Re: wired 96.3 gone
Fair enough.
I disagree with the "performance based" bit though. As a political operative, we get to see their demographics and their target audience so we can direct advertising at people.
We *had* selected Wired to reach out to Women, but here's the kicker, they were *CHEAP* compared to the other stations. The target demographic was quite focused, so it made sense.
You'd expect that if they're undercharging for their ad's, that they have to in order to get revenue in the first place, not a good sign for radio. I strongly suspect it had nothing to do with their ties to the Gay community, but that's how it'll be perceived by some sensitive people.
In a free-market world, when you don't sell your product, or your business doesn't do well, it doesn't make it (well... in theory anyway, stupid bail-outs)
I disagree with the "performance based" bit though. As a political operative, we get to see their demographics and their target audience so we can direct advertising at people.
We *had* selected Wired to reach out to Women, but here's the kicker, they were *CHEAP* compared to the other stations. The target demographic was quite focused, so it made sense.
You'd expect that if they're undercharging for their ad's, that they have to in order to get revenue in the first place, not a good sign for radio. I strongly suspect it had nothing to do with their ties to the Gay community, but that's how it'll be perceived by some sensitive people.
In a free-market world, when you don't sell your product, or your business doesn't do well, it doesn't make it (well... in theory anyway, stupid bail-outs)
Lore Weaver- Lord of Titan
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Re: wired 96.3 gone
Do radio stations file yearly income statements?
If so that would prove or disprove the $$ theory
If so that would prove or disprove the $$ theory
Guest- Guest
Re: wired 96.3 gone
They were not making money!!!! This is not a theory! If they were making money they would still be on the air! How is this even a discussion!?!?!
ScottRadom- Lord of Titan
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Re: wired 96.3 gone
ScottRadom wrote:They were not making money!!!! This is not a theory! If they were making money they would still be on the air! How is this even a discussion!?!?!
QFT! I said this with too many words :-P
Lore Weaver- Lord of Titan
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